TGI Connected Audiences
Engaging audiences efficiently online with highly targeted ads without fuelling consumer privacy worries is a challenge many marketers wrestle with.
Our TGI Connected Audiences comprise over 400 key consumer audiences built on the depth and breadth of our Great Britain TGI consumer data, which can be reached online in an entirely privacy-safe way.
This means marketers can choose with confidence from a huge variety of audiences for online targeting – or create their own bespoke – built from both offline and online consumer behaviour.
How it works
Audiences are built in our GB TGI data and then modelled to provide robust targets available for activation through all major buying platforms. Audiences can also be geo-targeted to postcode sector level.
The Audiences
See the interactive table below for the full range of connected audiences we have available for online activation.
Related solutions
TGI National Datasets
In-depth consumer insights tailored to your key markets. See how audiences connect with local media brands and build campaigns that truly resonate.
TGI Regional Datasets
Our regional TGI datasets help you target audiences faster and smarter. Get clear, connected insight into how consumers behave across borders. This means you can build campaigns that resonate at a local, national or regional level.
TGI Data Connections
TGI is not a ‘one size fits all’ solution. Choose tailored options that turn insights into action for your data needs.